QBT - Business travel made simpleQBT – Business travel made simple

 

QBT - Business travel made simpleQBT – Business travel made simple

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Increased Online Adoption

Situation

Our client had been using AeTM to book international travel for almost 2 years and their online adoption for international bookings was never higher than 2.7%.

Action

We approached our client to be the pilot for Fare-Analyser which allows best fare of the day to be displayed 18 different ways. This includes price, flight duration and arrival/ departure time.

It also clearly differentiates between different fare-types (i.e. public, private and webfares).

Results

An 18% increase in international online adoption in the first month

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